PINTEREST 2023 creators WEBSTORE
2023, 3 Weeks for Design, 2 Months for Production
For Pinterest: www.pinterest.com
Delegated by Canary Marketing LLC @canarymarketing
Pinterest Creators 2023 Gifting and Store Design and Creation
My role as the lead designer involved designing and producing merchandise, designing page layouts, UI elements like typography and buttons, and UX writing for the development of a responsive Web-based store.
I worked closely with the Pinterest’s marketing team to deliver an experiential solution and ensure a cohesive brand presence across platforms.
I also collaborated across teams to design and produce custom merchandise options that aligned with the brand's event.
Deliverables for Digital:
Responsive Web-Based store with Pinterest branded UI elements and interactivity
Six gift products with individualized graphic customizations
Skills:
Responsive Website Creation
Wireframes and Page Layout
User Interface Design; Buttons, Typography, Color, and Icons
Branding
Product and Packaging
High Fidelity Mockups
Tools:
Shopify
Adobe Illustrator
Adobe Photoshop
UX Design of a Pinterest Web-Based storefront
With Pinterest branded UI elements and interactivity, such as a custom (Pinterest Icon) mouse cursor, an image hover effect for the product mocks, and Pinterest-branded colors, shapes, icons, and buttons, employees were invited to navigate through this summer themed virtual store, to pick gifts for their Creators Bootcamp.
Gifts and Graphic Customizations for summer themed gifts
MORE FOR
PINTEREST…
Pinterest, being such a broad visual discovery engine with billions of Pins to explore, often supplied me with unique and stimulating design requests that allowed for much creative freedom.
Below you will see custom Illustrative work on things like pens, notebooks, tumblers, and candles, as well as the custom development of products like shopping bags and purses. I designed gifting kits for events and Pinterest groups like a Pickleball Kit for an event gifting, and a baby kit for soon-to-be parents.
Custom Art and Product Creation for Pinterest in Dublin Merchandise
Custom Art for Pinterest Holiday Pickleball Kit
Custom Art for Pinterest Gift Drops
Custom Art for Pinterest Off-site Event
Custom Art and Branding for Pinterest Predicts Event Kit in NYC
Custom Art and Branding for Pinterest Predicts Event Kit in NYC
Custom Art for Gift Packaging
Custom Design for Gift Drop
Custom Bag Creation: Product Templating, Fabric Color Matching, and Woven Material Capabilities
Collaboration Gifting Designs
Holiday Collaboration Design and Gifting
Product Design and Custom Creation of Holiday Store Items
Design of Custom Pinterest New Years Candle Label
Custom Design for Pinterest Gift Drop and reorders for Pinterest Web-Store
Custom Art for Pinterest Baby Kit, available on internal Pinterest Web-Store
Debossed Backpack for Gift Drop
Email CTA’s
As marketing, I often designed things like Email CTA’s and GIFS to keep users up-to-date on giftings and lead them to the gifting sites we created.
Web-based store banners
The following are banners designed for different Pinterest Web-based stores, made to launch different events, internal swag drops, and holiday giftings.
My role with Pinterest involved designing and producing the custom merchandise advertised on the banners, wire-framing webpage layouts, and designing other UI elements like banners, typography, colors, and buttons, for best user-experience and alignment with the Pinterest brand.
