PINTEREST
WEB-BASED STORE

Pinterest Creators 2023 Gifting and Store Design and Creation

CLIENT:

Pinterest: www.pinterest.com

Role:

My role as the lead designer involved designing and producing merchandise, designing page layouts, UI elements like typography and buttons, and UX writing for the development of a responsive Web-based store.

I worked closely with the Pinterest’s marketing team to deliver an experiential solution and ensure a cohesive brand presence across platforms.

I also collaborated across teams to design and produce custom merchandise options that aligned with the brand's event.

Deliverables:

  • Responsive Web-Based store with Pinterest branded UI elements and interactivity

  • Six gift products with individualized graphic customizations

Timeline:

  • 3 Weeks for Design

  • 2 Months for Production

Tools:

  • Shopify

  • Adobe Illustrator

  • Adobe Photoshop

Skills:

  • Responsive Website Creation

  • Wireframes and Page Layout

  • User Interface Design; Buttons, Typography, Color, and Icons

  • Branding

  • Product and Packaging

  • High Fidelity Mockups

Gifts and Graphic Customizations

Background: Theme: Summer

MORE FOR
PINTEREST…

Pinterest, being such a broad visual discovery engine with billions of Pins to explore, often supplied me with unique and stimulating design requests that allowed for much creative freedom.

Below you will see custom Illustrative work on things like pens, notebooks, tumblers, and candles,
as well as the custom development of products like shopping bags and purses. I designed gifting kits for events and Pinterest groups like a Pickleball Kit for an event gifting, and a baby kit for
soon-to-be parents.

Email CTA’s

As marketing, I often designed things like Email CTA’s and GIFS to keep users up-to-date on giftings and lead them to the gifting sites we created.

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