PINTEREST
WEB-BASED STORE
Pinterest Creators 2023 Gifting and Store Design and Creation
CLIENT:
Pinterest: www.pinterest.com
Role:
My role as the lead designer involved designing and producing merchandise, designing page layouts, UI elements like typography and buttons, and UX writing for the development of a responsive Web-based store.
I worked closely with the Pinterest’s marketing team to deliver an experiential solution and ensure a cohesive brand presence across platforms.
I also collaborated across teams to design and produce custom merchandise options that aligned with the brand's event.
Deliverables:
Responsive Web-Based store with Pinterest branded UI elements and interactivity
Six gift products with individualized graphic customizations
Timeline:
3 Weeks for Design
2 Months for Production
Tools:
Shopify
Adobe Illustrator
Adobe Photoshop
Skills:
Responsive Website Creation
Wireframes and Page Layout
User Interface Design; Buttons, Typography, Color, and Icons
Branding
Product and Packaging
High Fidelity Mockups
Gifts and Graphic Customizations
Background: Theme: Summer
MORE FOR
PINTEREST…
Pinterest, being such a broad visual discovery engine with billions of Pins to explore, often supplied me with unique and stimulating design requests that allowed for much creative freedom.
Below you will see custom Illustrative work on things like pens, notebooks, tumblers, and candles,
as well as the custom development of products like shopping bags and purses. I designed gifting kits for events and Pinterest groups like a Pickleball Kit for an event gifting, and a baby kit for
soon-to-be parents.
Email CTA’s
As marketing, I often designed things like Email CTA’s and GIFS to keep users up-to-date on giftings and lead them to the gifting sites we created.