TEDx
Conference Branding and Event Design
Client:
Deliverables:
Branding of theme
Social Media content
Speaker Packet
Sponsorship Packet
Lanyards and Signage
Speaker Presentation Slides
Timeline:
1 Year
Role:
My role as the lead designer for the 2022 TedX San Luis Obispo conference involved creating a brand for the theme Transcending the Norm. I also designed social media content for the marketing and engagement of the event, conference deliverables such as lanyards and signage of all sizes, and communication packages for sponsors and speakers to have clear communication and objectives of the goals of the conference.
As a lead graphic designer on the team, I worked to establish brand guidelines for consistent use of design graphics.
I was also able to work closely with one of the speakers, to design her presentation slides in accordance to her research and speech.
Lastly, on the day of the event, I helped administer and film the conference, managing speakers, speeches, audience members, and the overall event flow.
Tools:
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Presentation Slides
Skills:
Typesetting
Branding
Social Media content
Communication
Printed Event Media
Presentation Creation
Lanyard Design
All Lanyards
Social Media Content:
Introducing the Speakers on Instagram Stories
I was able to work closely with and design for speaker Alessandra Cassar’s speech and presentation.
Reveal Posts
Speaker and Sponsorship PacketS
Branded Layout Design
